From the Desk of Tony Laidig...

RE: Your Book's Marketing

Congratulations…You’ve published your FIRST (or next) book! Of course, so did 2,740 OTHER people on whatever day you published YOURS! That number is based on an estimated 1 million books published per year (it's actually higher)! And if you’re like MOST authors who have published their first (or next) book, NOBODY will know. No one will see it, whether it’s on Amazon or not. The book buying public WILL see the next book by the N.Y. Times (R) Bestselling authors…they will likely NOT see yours…UNLESS…

Run ALL the Amazon Bestseller Campaigns you want! Who knows…you make even make it to #1 in your category…FOR A DAY. What about all the OTHER days? You know, the other 364 days that will see another 2,740 books published EACH and EVERY day! Yeah, those are super intimidating numbers…just want to keep it real.

The TRUTH is that I truly believe you should write and publish books…lots of books…in spite of what the numbers say. But if you WANT to succeed…if you want to STAND OUT from the REST of the 1 million PLUS books that will be published THIS YEAR, you MUST do something that makes YOUR book stand out from all the others…to connect with your audience on multiple levels in ways they’re already familiar with. 

To get some insight on ONE those “secret” strategies that work, we need to look no further than Hollywood! YES!

Quick Quiz… What is the ONE Marketing piece that Hollywood (and everyone else who makes motion pictures) produces for EVERY new movie? 

Answer… Movie Trailers! And often they will produce more than one. WHY? Simple…they want to tell their audience about their latest venture in a way that will entice them to SEE the movie! And the most effective way to do that is through video, music, words, narrative, etc. organized in a focused, concise TRAILER!

Seems like an obvious question, right? Sadly, MOST of the millions of authors you’re competing against for readership just don’t GET IT…they don’t see the power of connecting to their audience in a commanding, visual way. Of course, if YOU have a trailer for YOUR book, that’s GREAT news because it gives you a HUGE advantage over everyone else! 

Unfortunately, MOST authors (likely including you) are NOT creating video trailers for their books because: 

a) It is probably expensive

b) They don’t know how

c) They just don’t care that much about their book!

Magic is only MAGIC until you know the secret! The SAME is true with ANY type of media production, whether you’re talking about writing your first book, taking an award-winning photograph or producing a video trailer for your book! Think about this…imagine being able to:

By simply creating and uploading a book trailer for your book, you NOW have access to nearly ALL the most visited sites on the Internet! That's a LOT of potential eyeballs discovering your book!

A few years back, I taught a MASSIVELY popular training called, "Easy Book Trailers." Perhaps you were one of the hundreds of authors who joined me! The course resulted in LOTS of book trailers, start-up businesses creating book trailers for others and more! The thing is...

For those reasons, I'm thrilled to introduce you to...

In this ALL-NEW training, we will dig into the software and strategies that a working NOW for creating successful Book Trailers! Some of the new and updated tools available to us now are simply amazing...and easy to use!